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Information Today, Inc.

February 01, 2010

Table of Contents

Streamline: Why Live Matters
EventFilmmaker Launches Social Media Network For Professionals
CoreMelt Releases Lock & Load X
Matrox Commences "Shoot, Edit, Deliver 2010 Road Tour" in Collaboration with Apple and Leading Camera Manufacturers
Matrox Announces Multiple Graphics eXpansion Module Support to Drive Even More Displays
Stardom is Proud to Announce the GearRAID GR7650-4S-WBS2

Streamline: Why Live Matters

When it comes to event videography, few things matter more than getting the right shot that captures the moment. Unless it's getting the shot in the moment. Many videographers who specialize in once-in-a-lifetime events-such as weddings, graduations, or concerts-use more than one camera to capture the event. This practice of multicamera shooting is helpful not just from a fail-safe perspective to guarantee the shot, but also for the ability to edit content during the postproduction process for time compression, stylistic impact, or variety.

There are basically two types of live setups that event videographers use. The first is to position multiple cameras in approximately the same spot, at varying focal lengths. This allows a single videographer to simultaneously capture a variety of shots (wide, establishing, pocket close-up, or close-up) from the same angle to use later in the edit. This is a helpful setup for video recording of an interview, for instance, as a single videographer can make adjustments to two close-up cameras for the interviewer/interviewee while allowing a wide-angle camera to statically capture the establishing shot.

A second, more professional setup involves the use of cameras in multiple locations around the room, with each camera either set on a static shot or run by a local camera operator or remote control. This setup is used for a video session in which cameras can't be placed at the same location with enough of a difference between the angles or focal lengths. A good example is a wedding where one camera is placed in the back of the venue, while one or two other cameras are placed at strategic locations to capture the bride and groom.

The shots are then merged together after the event, with some level of editing, as much as the shot varieties allow. But sometimes the variety of shots isn't as great as the videographer would like, based on a few typical mistakes.

In the single-location, multiple-focal-length setup, the lack of variety often results from the unintentional use of two focal lengths that look different when viewed through a viewfinder but are too similar when viewed in a postproduction editing session. In the multiple-location setup, the issue is less that of similar shots and more a problem of failure to communicate between camera operators. In a multiple-location setup, camera operators need to act as if they are shooting a live event for a live production mix, anticipating other camera operators' shots and picking the next naturally occurring action. Otherwise, if two camera operators choose to cover the same action at the same time, shot similarity will result.

Having said all that as a basic introduction, with the emphasis on basic (since most EventDV readers know how to set up multiple cameras), let's consider what it would take to leverage all the work you already put into event videography for a different type of delivery. You already know the downside of multicamera shooting—it takes a significant amount of setup and operation for the benefits that it yields if the only reason that content is shot on multiple cameras is for later editing.

But what if there was a way to take all that time and effort and leverage it into a few extra dollars?

I think there is, and the premise of making more with what you're already doing is the essence of both this new column as well as an entirely new emagazine, EventDVLive, which will launch in mid-February.
Rounding out this introductory column, let's look briefly at two areas where live event production actually makes sense. First, as counterintuitive as it sounds, producing live makes life easier for the event videographer. After setting up all the cameras in a multicamera shot, the use of a live switcher to compare shots may just save significant time in the postproduction process, as the live switching will easily point out inconsistencies in camera angles or shot quality. Additionally, if the videographer creates a basic "rough cut" edit using a disk-based video switching solution (such as the new TriCaster TCXD300), the ability to use this rough cut as part of the postproduction edit can save hours of editing time. With practice, and a good communication system between camera operators, the use of a live switcher may eliminate the need for any postproduction editing for the main event, saving the editing tasks for more stylized add-on products that command a premium dollar amount.

Second, IMAG, or image magnification, is a natural byproduct of multicamera setups. Combined with live switching and a robust character generator (such as those built into the TriCaster series), the IMAG can provide additional visual reinforcement during a live event. Several event videographers I know use the IMAG abilities of their multiple-camera setup to add visual impact to concerts, often charging almost double their standard recording and editing rate for little more than the inclusion of a switcher and a single operator.

I'll cover more reasons why live makes sense in my first blog post on EventDVLive (www.eventdvlive.com). In my next EventDV column, I'll cover the reasons to consider an online video platform (OVP) as a way to earn additional revenues for viewers who aren't able to attend the live event.

Tim Siglin  (writer at braintrustdigital.com) is chairman of Braintrust Digital, a digital media production company, and co-founder of consulting firm Transitions, Inc. He consults on digital media “go to market” strategies and also blogs on metadata issues at www.workflowed.com.

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EventFilmmaker Launches Social Media Network For Professionals

The revolutionary online community formerly known as WedFACT(Wedding Filmmakers Alliance Of Creative Talent) is now the EventFilmmaker Social Media Network.

Integrating modern photography and filmmaking disciplines with a focus on DSLR technology and film tools, EventFilmmaker aims to be the nexus where visual artists can network and exchange ideas with other leading professional artists while developing their art, discovering new techniques and sharing their successes.

Featuring full social media integration, live chat, instant messaging, tutorials, featured bloggers, contests, private groups, photo albums, HD video galleries, private and public forums, there is something for every wedding and event filmmaker at EventFilmmaker.com.

Be sure to check us out this February as we are hosting a free preview month for all new registrants.


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CoreMelt Releases Lock & Load X

CoreMelt has announced the release of the latest update to Lock & Load, Lock & Load X.

Lock & Load has been completely re-written and has a new method of reading frames, this makes Lock & Load X up to 3 times faster than Lock & Load, that's up to 12 times faster than Smoothcam!

Lock & Load X now analyzes in the background so you can work on other clips while it's working, so now more waiting around for clips to be tracked!

With this feature, Lock & Load X can now track multiple clips in sequence, streamlining your worlkflow.

Now there's no more re-tracking your clips after simply adding a transition, Lock & Load X uses advanced techniques to keep your clips tracked, meaning less waiting around!

Lock & Load's advanced features:

* Up to 12 times faster than Smoothcam!
* Advanced tracking techniques allow transitions to be added with no re-tracking needed.
* Background analyzing allows you to keep working while tracking.
* No need to choose tracking points, Lock & Load intelligently analyzes the entire clip for you, just select the clip and go.
* With intelligent adaptive zoom, Lock & Load will automatically compensate for differing levels of movement and zoom in to remove edges.

Lock & Load X and Lock & Load Frames
Because editors may work in many different styles we created two versions of the Lock & Load plug-in in order to try to cover as many different workflows as possible.

Most editors should find that "Lock & Load X" works well in almost all circumstances. If you mainly work in very complex projects with long timelines you may find that "Lock & Load Frames" is faster for your workflow.

Minimum Requirements:

* Mac OS X Version 10.5.4 Leopard or higher
* Universal Binary for PowerPC and Intel
* G5 Processor, 1GHz or faster
* Dedicated 128MB or higher Graphics memory required (256MB required for HD rendering)
* 100 MB Hard Drive space for CoreMelt Complete

Pricing and Availability:
Lock & Load X is a free update for Lock & Load users.
For the next 2 weeks, Lock & Load X is available for $129 only!
Lock & Load X retails for $149.

Lock & Load X can be downloaded as a 15 day free, unrestricted trial.

CoreMelt - http://www.coremelt.com
Lock & Load X - http://www.coremelt.com/products/lock-and-load/lock-and-load.html
Download Lock & Load X - http://www.coremelt.com/products/downloads/lock-and-load.html
Buy Lock & Load X - http://www.coremelt.com/store/
Lock & Load X Demo Video - http://www.coremelt.com/products/videos/lock-and-load-step-by-step.html
Lock & Load Video Review - http://www.coremelt.com/products/lock-and-load/video-review.html

CoreMelt are designers of cutting edge, GPU accelerated plugins for Motion Graphics Artists and Video Editors using Final Cut Pro, Final Cut Express, Apple Motion, and After Effects CS3/CS4. With over 15 years of combined industry experience, we know what effects artists need and want. Copyright 2009 CoreMelt. All Rights Reserved. Apple Final Cut Studio and Apple Motion, are registered trademarks of Apple Computer in the U.S. and/or other countries.

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Matrox Commences "Shoot, Edit, Deliver 2010 Road Tour" in Collaboration with Apple and Leading Camera Manufacturers

Matrox® Video Products Group today announced an eleven-city U.S. road tour where representatives from Matrox, Apple, and leading camera manufacturers will share tips and tricks to improve all aspects of attendees' video production workflow - from shooting, through editing, to final delivery in today's most popular formats.

"Creative professionals are being asked by their clients to produce projects in a variety of formats for the web, Blu-ray, and mobile devices which can be very time consuming," said Francesco Scartozzi, Matrox director of sales for the Americas. "The collaboration between Matrox and Apple on this road tour offers attendees a unique chance to discover the workflow advantages of combining Final Cut Studio with Matrox MAX technology to deliver video content faster than ever before."

The Shoot, Edit, Deliver 2010 Road Tour kicks off in Burbank on February 2 then visits New York, Orlando, Dallas, Austin, Miami, Atlanta, Milwaukee, Boston, and St. Louis, before winding up in San Francisco on March 9. This event is offered free of charge through registration at http://www.matrox.com/video/en/events/united_states/. Attendees will have a chance to win a Matrox CompressHD H.264 accelerator card valued at $495.

About Matrox
Matrox Video Products Group is a technology and market leader in the field of HD and SD digital video hardware and software for accelerated H.264 encoding, realtime editing, audio/video input/output, DVD/Blu-ray authoring, scan conversion, capture/playout servers, clip/still stores, and CGs. Matrox's Emmy award-winning technology powers a full range of content creation and delivery platforms used by broadcasters, post-production facilities, project studios, corporate communicators, and videographers worldwide. Founded in 1976, Matrox is a privately held company headquartered in Montreal, Canada.


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Matrox Announces Multiple Graphics eXpansion Module Support to Drive Even More Displays

Matrox Graphics Inc., the leading manufacturer of specialized graphics solutions, today announced multiple DualHead2Go and TripleHead2Go Graphics eXpansion Module (GXM) support to drive up to four or six monitors, respectively, from a single system.

A second GXM can now be connected to the secondary output of a supported dual monitor graphics card so two DualHead2Go GXMs can power up to four outputs in 2x2 or 4x1 modes, while two TripleHead2Go units can be combined to connect six displays to produce either a 3x2 or 6x1 set up.

"Multi-GXM support offers a tremendous amount of flexibility by simply having to connect the GXMs externally to your system or workstation," says Ron Berty, Business Development Manager, Matrox Graphics. "Business professionals for example, can now conveniently upgrade to a four- or six-monitor workspace to run additional applications for real-time viewing. Additionally, AV specialists can effortlessly build six-screen presentation or digital signage platforms to drive dynamic, digital messaging while benefiting from the natural synchronization of the screens being driven by a single GPU."

Matrox currently offers multi-GXM support with the 2.06 (or above) GXM software suite. A maximum of two GXMs-of the same make and model-can be connected to a supported graphics card with two available outputs of the required type. Multi-GXM stretched desktop mode is available with Matrox M-Series cards, while independent desktop support is available with supported M-Series, ATI, and NVIDIA graphics cards. For complete details, visit the Multi-GXM page.

Matrox partners will be showcasing this technology, alongside a wide range of Matrox digital signage graphics solutions, at Integrated Systems Europe 2010, RAI, Netherlands, from February 2-4.

Availability and Pricing
Matrox Graphics eXpansion Modules are available for purchase from authorized resellers worldwide, or in North America and Europe, directly from ShopMatrox.com.

* Matrox DualHead2Go Analog Edition - Part number: D2G-A2A-IF $169 USD
* Matrox DualHead2Go Digital Edition - Part number: D2G-A2D-IF $229 USD
* Matrox DualHead2Go DP Edition - Part number: D2G-DP-IF $229 USD
* Matrox TripleHead2Go Digital Edition - Part number: T2G-D3D-IF $329 USD
* Matrox TripleHead2Go DP Edition - Part number: T2G-DP-IF $329 USD

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Stardom is Proud to Announce the GearRAID GR7650-4S-WBS2

RAIDON is proud to announce the GearRAID GR7650-4S-WBS2, a 1U, RAID 5 rack-mountable storage solution. Featuring the latest triple interfaces including 2 high speed FireWire 800 ports, USB 2.0 and eSATA with port multiplication.

This product allows users more flexibility and throughput than traditional FireWire 800 and 400 devices. The GearRAID GR7650-4S-WBS2 is hot-pluggable and is immediately recognized by Mac® OSX and Windows® OS without software. With its quadruple interface, eSATA, FireWire 800, and USB 2.0 connections, the GearRAID GR7650-4S-WBS2 has the flexibility to work with virtually any Mac or PC.

The GearRAID GR7650-4S-WBS2 features a unique and sophisticated RAID 5 engine, delivering digital data to multiple discs simultaneously and efficiently with optimal performance. When using the latest high capacity 2TB drives, the GearRAID allows for up to 6TB of usable storage in RAID 5 in a 4 bay 1U form-factor. The GearRAID provides throughputs of up to 220 MB/s, accommodating the most performance-intensive application such as digital images, pre-press and post-production projects. In the event of hard drive failure, the GearRAID can automatically switch operations to the remaining drives and alert the user via its hardware system status indicator and built-in audio alarm. The GearRAID is capable of acting as a RAID 5 boot drive via FireWire and USB 2.0 connection. It provides complete fault-tolerance and is resistant to a single drive failure. This bootable function enables a secondary boot drive that can be used on another remote workstation if necessary.

The GearRAID also provides the most advanced method for users to hot-swap drives from the RAID array without shutting down the computer. To replace a defective hard drive, the user simply pulls out the drive module and inserts a new one. There is no down-time during the repair and rebuild process. The operator is still able to use the GearRAID while it is rebuilding in the background.

GearRAID Features:

* Triple interface e-SATA / FireWire 800 (2 ports) / USB 2.0
* RAID 5 integrated controller
* Hot Swappable Tray Modules
* Hassle free drive installation and removal
* Alarm buzzer should a fan, hard drive or power supply fail
* 4cm Ball Bearing quiet Fan x 3
* 1U form factor for rack-mounting
* LED Drive & System Status indication

The GearRAID GR7650-4S-WBS2 is now shipping through a network of dealers worldwide.
The suggested MSRP is $480.00

RAIDON/Stardom was established in year 2000; as a manufacturer of Single Drive & RAID solutions for content creation. RAIDON/Stardom's focus is in SOHO Level RAID Storage development to provide a complete data storage backup solution for small business firms and SOHO groups. RAIDON/Stardom produces a quality line of solutions for a variety of needs either PC or MAC OS platforms, we enable Video, Motion Effects Artists, Photographers, Musicians, and Graphic Designers. Our solutions are sold unpopulated making for a product range that is truly affordable.


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