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Articles By Shawn Lam
In an article for Streaming Media Producer, Shawn Lam takes a look at the pros and cons of the difference types of video cameras available for webcasting. It includes an analysis of ENG Video Cameras, camcorders, PTZ CCTV and POV cameras, and Large Sensor Video Cameras.
Posted 14 Jun 2012 By
Shawn Lam | The ATEM 1 M/E Production Switcher is an 8-input HD switcher that has 4 HDMI and 4 HD-SDI inputs and costs less than many new SD switchers.
Posted 05 Jan 2012 By
Shawn Lam | Organic search engine results should be the goal of most SEO campaigns, but businesses are spending 10 times more on paid search results. If you could solve the SEO problem and generate top-level organic results, you could tap into a huge potential market for your services among prospects searching for the type of services you offer online. This article will show you how video producers are well-positioned to offer a solution to that problem.
Posted 07 Dec 2011 By
Shawn Lam | Jensen opens his training DVD with points that reinforce my belief that I made a great decision in purchasing the FS100. He explains some of the great features that the FS100 boasts, along with the benefits for the end user. His DVD is filled with great visuals of the camera, its menu system, video shot on the FS100, and graphics to demonstrate key concepts such as a scale comparison of the Super 35 sensor to 4/3", 2/3", 1/2", and 1/3" sensors.
Posted 19 Sep 2011 By
Shawn Lam | The Atomos Ninja has allowed me to improve my acquisition and delivery video quality using the same video camera I've been using. The best part is that the cost to upgrade my recording is relatively low compared to the cost of a new video camera, and it exceeds the recording quality of AVCHD, the codec that has replaced HDV. I'm also not a big fan of having to media-wrangle-that is, to change and dump cards while on-site-and having a 500GB hard drive means I can record 11 hours in LT, 7.5 hours in 422, or 5 hours in HQ before I need to switch to a second hard drive.
Posted 26 Aug 2011 By
Luisa Winters, Jan Ozer, and Shawn Lam | New Shawn Lam tutorial added: Author & Deliver in Multiple Formats with a Single Encore CS5.5 Workflow. Also featured: Jan Ozer on Roundtrip Pro Audio Editing, Luisa Winters on the new Merge Clips feature in Premiere Pro CS5.5, Jan Ozer on new capabilities of Adobe Media Encoder CS5.5, Luisa Winters on using Photoshop's Content Aware Fill with After Effects, Shawn Lam on Image Stabilization Using Adobe After Effects' new Warp Stabilizer.
Posted 20 Jun 2011 By , ,
Shawn Lam | What happens when you deliver your event live? This is nothing new for live TV broadcasters, but more and more event video producers are being asked to perform their postproduction activities in real-time—that is, live as the event is occurring.
Posted 01 May 2011 By
Shawn Lam | Adobe CS5.5 Production Premium, launched today at NAB, delivers improvements in speed, postproduction fixes, and real-time creative effects. Not only will the speed improve turnaround times, it will also provide editors with the luxury of experimenting, which is an important part of the creative process.
Posted 11 Apr 2011 By
Shawn Lam | Here we test 2 on-camera LEDs from LCD4Video and 2 from Litepanels, including design, features, and throw-pattern comparisons.
Posted 29 Nov 2010 By
Shawn Lam | As with all full-step NLE upgrades, Adobe Premiere Pro CS5 promised myriad new features and workflow enhancements, but the most promising by far is its new 64-bit architecture, the inclusion of the Mercury Playback Engine and GPU acceleration, all of which purported to meet the HD editor's need for speed. Se we set out to see if, and by how much, CS5 was faster than CS4. Here's what we discovered.
Posted 01 Oct 2010 By
Roving reporter Shawn Lam reports from NAB in Las Vegas in this three-part EventDV-TV series
Posted 14 Apr 2010 By
Shawn Lam | Sennheiser's latest offering is the G3, and aside from a pair of external charging contacts to charge the optional BA 2015 accupack rechargeable battery, it looks almost identical to the G2 that it's replacing. So the question I set out to answer for myself is this: Did Sennheiser make enough improvements to the G3 to entice me to upgrade my current G2s?
Posted 01 Feb 2010 By
Shawn Lam | Sennheiser's latest offering is the G3, and aside from a pair of external charging contacts to charge the optional BA 2015 accupack rechargeable battery, it looks almost identical to the G2 that it's replacing. So the question I set out to answer for myself is this: Did Sennheiser make enough improvements to the G3 to entice me to upgrade my current G2s?
Posted 01 Feb 2010 By
Shawn Lam | Can a lite product ever be as good as the full version? The name itself implies that something is missing. Does that presumption hold true for Kessler's new lite version of its flagship KC-8 Basic crane, the KC-Lite 8.0? Read on. I think you might be surprised with the results—I know I was.
Posted 09 Dec 2009 By
Shawn Lam | This is a review of Adobe's Speech to Text feature, which is found in both Adobe Premiere Pro CS4 and Soundbooth CS4. I'm stating this upfront because somewhere along the line in the 4 months since I was commissioned to test and write about this new feature and when and I completed my review, I decided that I would be doing a disservice to my readers by spending the entire article discussing a feature that is just a bit ahead of its time, while ignoring one (Dynamic Link) that has been around for a few versions but is finally fully functional.
Posted 01 Oct 2009 By
Shawn Lam | This is a review of Adobe's Speech to Text feature, which is found in both Adobe Premiere Pro CS4 and Soundbooth CS4. I'm stating this upfront because somewhere along the line in the 4 months since I was commissioned to test and write about this new feature and when and I completed my review, I decided that I would be doing a disservice to my readers by spending the entire article discussing a feature that is just a bit ahead of its time, while ignoring one (Dynamic Link) that has been around for a few versions but is finally fully functional.
Posted 01 Oct 2009 / October 2009 Issue By
Shawn Lam | Ultimately, your choice of camera is going to be determined by your preferences, your requirements, and the fit with your video business. For my business, the pairing of the HVR-Z7U and HVR-Z5U is the clear winner in this latest face-off of high-definition video cameras.
Posted 09 Apr 2009 / April 2009 Issue By
Shawn Lam | The primary benefit of the Matrox RT.X2 LE is that even after you add several effects and layers of video, your video preview is done in real time. In addition, once you're done editing, the subsequent export does not first require rendering time for the effects and layers before encoding.
Posted 05 Mar 2009 / March 2009 Issue By
We consulted our crack team of contributing editors and columnists on what they saw as the game-changing products and trends in the event video industry in 2008. The envelope please...
December 2008 EventDV Table of Contents
Shawn Lam | For those who want the look and feel of a shoulder-mount HDV camera, Sony has a real contender on its hands with the S270.
Posted 01 Sep 2008 / September 2008 Issue By
Shawn Lam | Now with talk of the U.S. economy revolving around sub-prime mortgage problems, record crude oil prices, and hints of a recession, I was interested to see what message Roy Chapman and his lineup of speakers would give at this year's 18th annual WEVA Expo, and they didn't disappoint, with many of the speakers sharing valuable business strategy insight, interspersed with the usual breathtaking video
Posted 22 Aug 2008 / October 2008 Issue By
Shawn Lam | Is the whole greater than the sum of the parts? That's the question I set out to answer when I tested Sachtler's SOOM, a new tripod system with three components that function on their own or together, on a series of 31 event shoots over a two-month period.
Posted 01 Jun 2008 / June 2008 Issue By
Shawn Lam | The show is over, the curtains have been drawn, and the performers are heading home. Now the work begins: postproduction.
Posted 01 Jun 2008 / June 2008 Issue By
Shawn Lam | In this part of the series on mastering the stage event video production business, we are going to explore just a few of the key decisions that have to be made before the show begins.
Posted 01 May 2008 / May 2008 Issue By
Shawn Lam | Sony'z Z7U is the best camera for the event video market today. It has the picture quality of the Canon XH A1, the low-light sensitivity of the Sony DSR-PD170, the interchangeable lenses of the JVC GY-HD110, the flash recording capabilities of the Sony XDCAM EX1, and none of the CMOS problems of the Sony HVR-V1U.
Posted 30 Mar 2008 By
Shawn Lam | How much do you charge for your stage event DVDs? It seems like a simple enough question, but sometimes the simplest questions have the toughest answers. In this month's column I'm going to show you how to answer this question when you are doing sales presentations to new clients.
Posted 29 Mar 2008 By
Shawn Lam | Successful companies are ones that have a consistent market position and image in the eyes of their customers. Positioning your stage event video company is essential to succeeding in the stage event market.
Posted 08 Mar 2008 By
Shawn Lam | In this article, part of a series on mastering the stage event market, I will discuss marketing and sales techniques designed to increase your annual sales and repeat business.
Posted 04 Feb 2008 By
Shawn Lam | If all of my markets had a similar sales-to-production time ratio to the dance recital market, I could increase my sales by 50% without working any harder. And the dance video season ends just as the wedding video season is beginning, creating a very simple one-two market punch.
Posted 09 Jan 2008 By
Shawn Lam | Acquiring new customers can be a very expensive and time-consuming process, so establishing a system to acquire and retain customers is paramount to your video business' success.
Posted 09 Nov 2007 By
Shawn Lam | Image is everything, so I'm dedicating this month's column to the art of business card design for videographers.
Posted 02 Oct 2007 By
Shawn Lam | Now is the time to start planning and saving for your 2008 vacation. You’ve probably already earned it for your hard work—now get out there and earn enough to afford it!
Posted 04 Sep 2007 By
Shawn Lam | The internet has made it much easier for conference planners to find us, and this market is now reemerging as a lucrative one for responsive companies that can adapt and develop a strong reputation and web presence.
Posted 26 Jul 2007 By
Shawn Lam | Adventures in last-second scripting, telemprompting, and one-take shoots with an Olympic gold medalist.
Posted 28 Jun 2007 By
Shawn Lam | Creating great video takes more than just video that looks good--it takes audio to fill our auditory sense and combined with vision, these two senses have the powerful ability to engage our emotions.
Posted 26 May 2007 By
Shawn Lam | If exposure is like the three bears’ porridge, then Goldilocks was on to something—“just right” is the only way to go. Digital video cameras are very unforgiving when it comes to proper exposure, and this month we’ll examine the technically challenging issue of stage lighting and learn three techniques to ensure proper exposure.
Posted 24 Apr 2007 By
Shawn Lam | We event video producers are defined by our balance on the “art of business” or “business of art” fulcrum. On one end of the spectrum, video is a way for artists to express themselves, be creative, and move their audience in a way that maintains their interest. On the other, video is a way for businesspeople to earn a living, be independent, and move their bank account balance in a way that generates more deposit interest.
Posted 30 Mar 2007 By