Toolfarm Acquires
Posted Feb 18, 2009, Inc., the leading source of content, community and commerce for professional visual effects and motion graphics plug-ins, today announced the acquisition of assets from online plug-in retailer is a full sales and service shop for digital media professionals. A complementary offering to the product sales, service and information network, the acquisition of is a natural step in growing the popular one-stop shop service.

"Our unique value-add among resellers within the content creation market is our exceptional customer service. We offer more than just a list of plug-ins to buy, we provide outstanding sales support. Online help forums, detailed technology briefs and reviews, and a constant stream of industry news help our customers make informed decisions on investing in technology, and the tools to do their job," says President of, Jason Sharp. "The acquisition of the gives us an opportunity to expand the overall offering for the Toolfarm community and better service our customers with a more diverse range of plug-ins to choose from along with the technical team to help them during their decision making process and beyond."

About is a source for plug-ins and other tools for digital artists and an online resource for information about digital content creation. is a part of the larger network which includes,,,, and The site serves as an online community uniting software users and developers, and is an indispensable resource for digital artists seeking the information, service and feedback they need to evaluate and select digital tools and to build their presence in the marketplace.

About Inc.
Founded in 1999, is the world's leading source of content, community and commerce for professional visual effects and motion graphics plug-ins. In the past ten years, has served hundreds of thousands of professionals from all around the world who make a living working with digital video. continues to provide objective, timely information for users of Adobe, Apple, Avid, Autodesk and Sony applications including the related third-party plug-ins. In addition to competitive pricing,'s free resources include the Plug-in Finder, free tutorials, blogs, newsletters, podcasts, industry news articles and press releases, user forms, compatibility charts and a recent new launch of "MyToolfarm", a professional video networking resource.