WEVA's "Power of Video" to Debut in Europe June 9
Posted May 18, 2007

"The Power of Video & How to Get More Business Using It," the new marketing program for videographers and wedding professionals developed by the Public Relations Committee of Wedding & Event Videographers Association International (WEVA), will have its European debut next month in Venice, Italy.

Headlining a special program for wedding professionals hosted by internationally renown consultant Jayne Seddon of Venice Events on June 9th, "The Power of Video's" featured speaker will be EventDV contributing editor and Reel Deal columnist Kris Malandruccolo, chair of the WEVA Public Relations Committee, a WEVA EXPO presenter, and owner of Elegant Videos by Kris (IL).

To attend the program, which will be held at 5:00 p.m. at Venice Events 1827 Frezzeria, San Marco, Venice Italy, please RSVP to Jayne@veniceevents.com to reserve seats. The program is free of charge to all bridal industry professionals.

"Bringing WEVA's 'Power of Video' to Europe in June is an exciting opportunity for WEVA to share cutting-edge concepts in video marketing with wedding professionals on an international level," said Malandruccolo. "It's in-sync with WEVA's expansion of programs for our fellow members worldwide, including the first-ever WEVA conference series for wedding and event videographers at PMA-Australia 2007 earlier this month."

As reported in Wedding & Event Videography Resource Guide, the WEVA Public Relations Committee, which also includes Al Ritondo, Personal Touch Video (NJ); Natalie Neal, Glass Slipper Productions (PA); and EventDV "Main Event" columnist Mike Nelson of Remember When Video Productions (UT), has spent the better part of two years developing Phase I & Phase II outreach programs that either directly benefit the WEVA membership, or are meant to promote the benefits of professional video to the wedding industry at large.

"The Power of Video & How to Get More Business Using It" a Phase II program developed by the PR Committee, includes a new video PowerPoint presentation aimed at wedding industry businesses, including consultants, caterers, florists, DJs, consultants, as well as videographers. Featuring exciting clips from WEVA Creative Excellence Award-winning wedding videography, the PowerPoint program brings industry affiliates up to speed on state-of-the-art wedding video creativity. It also shows how individual vendors within the bridal industry can use professional video to promote their own businesses.

Over the past several months, WEVA PR Committee members have been "on the road" presenting the "Power of Video" to bridal industry organizations and local videographers associations. Al and Kathy Ritondo (whose popular WEVA podcasts cover local association developments) have presented the program to local videographers associations in New York, Connecticut, and Florida. Malandruccolo has presented the program to videographers in Minnesota and Colorado and to bridal organizations such as the Association for Wedding Professionals, International (AFWPI), and others.

WEVA's "Power of Video" presentations are continuing through 2007. For more information, visit www.weva.com.