Interactive technology developer NewBlue, Inc. has announced the launch of its first end-user targeted product line, NewBlueFX. The products will be sold directly on www.newbluefx.com and in OEM bundles.
Initially featuring 7 collections of 57 effects plugins, NewBlueFX add simplicity and power to popular digital video editing software packages, such as Sony Vegas, Adobe Premiere, ULead Video Studio and Media Studio, Avid Liquid, and Pinnacle Studio.
In addition, the NewBlue is offering "Halovision," a free Sony Vegas video effect to all users who visit the NewBlueFX web site. This video effect plugin creates an aura around objects in the frame. Halovision simulates paint effects ranging from "halo" to "soft glow" to "water color painting."