"It's always exciting to see the ‘next big thing' at NAB," said EventDV editor-in-chief Stephen Nathans-Kelly, "but it's not always something our readers will need to take seriously for a while. Witness the onslaught of 3D technology this year, which for the most part, won't have a lot of impact on our market over the next 12 months," he continued. "When we choose the companies to welcome into our Winner's Circle each year, we try to keep our eyes off the distant future and restrict our focus to the near future and the here and now, and choose products that we can confidently predict will have a strong and positive impact on our readers. That may mean enhancing the quality of the imagery they shoot, streamlining their editing workflow, or otherwise helping them meet the demands of the events they shoot. There were plenty of new and soon-to-come products and technologies for our readers to get excited about this year, and we're excited to recognize them."
Now, on to the Winners' Circle.
In the Camera category, we've selected four new models as worthy of inclusion on this year's list, featuring 2 different vendors, 3 soon-to-be-shipping models, and one tantalizing under-glass prototype slated for end-of-year delivery:
Next up are the production gear and camera support products. No fewer than 11 products made the cut in this category:
Rounding out this year's list is the Postproduction category, which ranged widely, including three workstation, a major NLE release, an I/O device, and two groundbreaking plug-ins.
For more information on the winning products and the EventDV Winner's Circle 2010 selection process, see the June issue of EventDV. Also, for more of EventDV's take on NAB 2010, see Shawn Lam's EventDV-TV series, The NAB Show With Shawn Lam.