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Toshiba Broadens Personal Storage Line with 250GB Portable External HDD and Internal Upgrade Kits for Mobile PCs
Posted Oct 30, 2007 Print Version     Page 1of 1

Toshiba Storage Device Division (SDD), the industry pioneer in small form factor hard disk drives (HDDs), today added a 250GB1 USB 2.0 Portable External Hard Drive - the highest capacity available in this form factor - to its lineup of personal storage devices and introduced a new line of internal notebook HDDs for mobile PCs to meet the growing demand for personal storage solutions.

Addressing the explosion in digital video, music, photos and information content, the new 250GB 2.5-inch portable external hard drive is capable of storing up to either 71,000 digital photos, 65,000 MP3 music files, 110 hours of DVD videos or 29 hours of high-definition videos. Toshiba's click-free, switch-free and button-free backup solution is bundled with the award-winning NTI Shadow™ software, enabling even digital novices to easily embrace data backup and enjoy peace-of-mind in knowing critical and cherished digital files are protected.

Toshiba also has added a retail line of internal notebook HDDs to augment the growing demand for storage capacity in mobile PCs. Available in 80GB, 120GB, 160GB, 200GB and 250GB capacities, Toshiba’s new notebook HDDs offer consumers a wide range of options to enhance existing hardware.

"Consumers are generating an astronomical amount of digital content as new applications, channels and tools continue to expand personal digital libraries," said Maciek Brzeski, vice president of marketing, Toshiba SDD. "These new personal storage tools give consumers more capacity to house and protect valuable personal memories and information, and provide an affordable and easy enhancement for investments in current PC products."

Toshiba's USB 2.0 portable external HDDs are available in 120GB, 160GB, 200GB and 250GB capacities and have been designed with convenience and portability in mind. Along with NTI Shadow™ software, Toshiba has incorporated a special patent-pending shock mounting system into its personal storage solution to deliver extra protection against normal wear and tear. In addition, the drives' ventilated and sleek black aluminum housing provides a stylish complement to other digital devices, while helping dissipate heat more efficiently than similar products on the market. This easy-to-use solution is ideal for any home or small business.

Manufacturer suggested retail prices (MSRP)2 are as follows:

  • 250GB: $189.99
  • 200GB: $169.99
  • 160GB: $139.99
  • 120GB: $109.99

Toshiba’s notebook HDDs are compatible with every major brand of Serial ATA-enabled mobile computer and feature Toshiba’s proven, state-of-the-art perpendicular magnetic recording (PMR) technology, native command queuing (NCQ) and tunnel magneto-resistive (TMR) head recording for increased capacity, reliability and performance. These new drives also include the following:

  • Intelligent Serial ATA interface
  • Read/write cache for increased performance
  • Low power consumption with adaptive power modes and Serial ATA DIPM
  • Internal shock detection and ramp loading technology to help protect the drive
  • Compatibility with Windows XP and Vista as well as Mac OS X and Linux

Manufacturer suggested retail prices (MSRP)2 are as follows:

  • 250GB: $189.99
  • 200GB: $159.99
  • 160GB: $129.99
  • 120GB: $99.99
  • 80GB: $79.99

Toshiba's 250GB USB 2.0 Portable External Hard Drive and line of internal notebook HDDs for mobile PCs are now available at www.toshibadirect.com and through major retailers and online outlets. For a complete list, visit www.wheretobuy.toshibastorage.com.

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