"The AVC-Intra format is fast gaining ground with broadcasters, offering significantly better compression efficiency than older codec families yet maintaining very high picture quality," said David Trescot, Vice President of the Rhozet Business Unit at Harmonic Inc. "Support for AVC-Intra confirms our commitment to deliver the format support our customers require, for broadcast, broadband or mobile applications."
The AVC-Intra compression scheme complies with the MPEG-4 AVC (H.264) open standard, and provides 10bit 4:2:2 full-raster compression at the same bit-rate as DVCPRO HD and achieves DVCPRO HD quality at half the bit-rate, effectively creating a new level of HD production while lowering storage and distribution costs. The intra-frame approach captures and preserves the greatest amount of information while offering greater flexibility. Unlike long GOP approaches, AVC-Intra was explicitly designed and optimized for broadcast and production use rather than low bandwidth distribution.
Harmonic’s Rhozet Carbon Coder is a universal transcoding application that facilitates the transfer of media between a variety of platforms, including acquisition, editing, playout, archive, the Internet and mobile devices. Carbon Coder can run as a stand-alone application or as part of a multi-node, fully-automated rendering farm. Carbon Coder provides high-performance, scalable and cost-effective transcoding for a broad range of business environments, from specialized studios to enterprise-scale installations. Carbon Coder solutions have been deployed by more than 100 customers including Amazon.com, Ascent Media, BT, CBS, Channel 10 Israel, Detroit Public Television, Entertainment Television, , MSN, MTV Networks, News Broadcasting Japan, ProSieiben.Sat1, Sony, Technicolor, Telekom Austria, The FeedRoom, thePlatform, The Weather Channel, TVAzteca, and Yahoo!.
For more information about Carbon Coder please visit www.rhozet.com.