As a result of this technology partnership, for the first time it becomes possible for editors in a mixed Avid and Final Cut environment to seamlessly switch back and forth between the two applications, using a common pool of media files, with entire timelines intact. This development eliminates the time-intensive, productivity draining process of exporting, re-linking, re-connecting, transcoding and re-importing media - a workflow typical in multi-platform, collaborative environments. This is a tremendous time saver; enhancing overall collaboration. "Many facilities feel they have to choose which editing application they go with - typically Final Cut Pro or Avid. This limits the talent pool because editors are usually aligned with one application versus another. The new Automatic Duck and EditShare integration means that organizations can build mixed application environments without having to make a painful choice," explains Andy Liebman, President and founder of EditShare. "Under the new workflow, an assistant editor can log projects on Final Cut while the senior editor works on Avid - or vice versa. You can truly use the editing application you want to, and share the very same media files." "There's a simple reality facing editors - editing applications don't talk to each other, and we created Automatic Duck to solve that issue," added Wes Plate, president of Automatic Duck. "EditShare was founded on a similar premise; there was no easy way for editors in a workgroup to share media files. Partnering with EditShare on this initiative enables us to build on our original vision, taking the notion of simplifying workflows between applications and extending that value to the collaborative, shared media workgroup environment." About Automatic Duck
Automatic Duck is the pioneer of Timeline Integration Engine technology and leads the content creation marketplace with powerful solutions for seamless, comprehensive timeline translation capabilities between Avid, Adobe After Effects, Combustion, Discreet Smoke, Final Cut Pro, Motion and Quantel via XML, OMF and AAF. For more information on Automatic Duck's unique Timeline Integration Engine technology, please visit www.automaticduck.com. EditShare Complete Collaboration The Storage and XStream Series are part of the EditShare Complete Collaboration line of products which provide shared media and collaborative workflows - from ingest through production to archive. In addition to the Storage Series and XStream Series, the Complete Collaboration line includes EditShare FLOW and EditShare Ark. Designed for the industry's leading editing and compositing products from Adobe, Apple, Assimilate, Autodesk, Avid, Digidesign, Digital Vision, and Sony, EditShare storage servers, including the ultra-performance XStream series, allow all connected workstations to capture, access and share in real time a common pool of media files. Regardless of application or platform, source material, work in progress and finished packages are shared and instantly available to all users on the EditShare network. EditShare is also the only solution that provides full Project Sharing among both Apple and Avid editing workgroups. EditShare servers connect via Gigabit or 10 Gigabit ethernet. FLOW Ingest captures up to four channels of media and associated metadata, storing each channel in up to three formats simultaneously and outputting a proxy for fast retrieval. No background transcoding is required and files are available immediately for editing. EditShare's unique Universal Media File technology allows ingested media to be shared and used by editors working on both Avid and Apple editing applications. FLOW Browse simplifies media cataloging, search and retrieval within EditShare shared storage environments. Users can quickly locate media among hundreds of thousands of clips on the EditShare media spaces. From FLOW Browse, users can update metadata, log clips, and drag and drop media to Avid and FCP bins. FLOW Ingest and Browse are fully integrated with EditShare's Storage Series as well as the ultra-performance XStream Series for high-volume, high-demand environments. EditShare Ark provides a full range of very cost effective, disk-based solutions for backup, mirroring and archiving needs. While Ark systems are not generally usable for real-time editing, in a crisis situation where something has happened to a facility's main EditShare storage, Ark Disk Based Storage can be "activated" and used to complete mission critical work while the primary storage is repaired. About EditShare LLC
EditShare LLC is the pioneer of a new category of collaborative editing solutions designed for digital media workgroups and production companies. The EditShare system fuels the collaborative creative process for digital media artists by delivering high-quality, high-performance, and cost-effective networked collaborative editing solutions. For more information, please visit www.editshare.com.
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